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Quick Tips Level Up Your Real Estate Marketing Level Up Your Real Estate Marketing In today’s competitive real estate market, the agents who master marketing systems, lead capture, and consistent branding are the ones who stay top-of-mind—and win more listings. This blog dives into proven strategies for CRM adoption, open house engagement, and marketing tactics that actually work. These insights come straight from […]
Quick Tips Maximizing Client Engagement with Prospect Square, MoxiEngage, and Social Media Maximizing Client Engagement with Prospect Square, MoxiEngage, and Social Media Staying connected with your clients is essential for building trust and driving long-term success in real estate. Fortunately, tools like Prospect Square, MoxiEngage, and strategic use of social media make it easier than ever to maintain meaningful relationships. Here’s how to leverage these resources effectively. […]
Quick Tips Starting Strong: Lessons Every New Real Estate Agent Should Know Starting Strong: Lessons Every New Real Estate Agent Should Know Breaking into real estate can feel exciting—but also overwhelming. Many new agents discover that the early months are full of unexpected challenges. If you’re just starting out, here are some real-world lessons and practical tips to help you navigate the journey. 1. Trust and Professional […]
Quick Tips Mastering Digital Presence: Essential Marketing Tools Every Real Estate Agent Should Use Mastering Digital Presence: Essential Marketing Tools Every Real Estate Agent Should Use In today’s competitive real estate market, your digital presence isn’t optional—it’s essential. From your email signature to your website and advertising strategy. Every detail matters when attracting clients and closing deals. Based on recent agent discussions and industry best practices, here’s a comprehensive […]
Quick Tips Building a Strong Real Estate Marketing Strategy: Tools, Tactics, and Personal Branding Building a Strong Real Estate Marketing Strategy: Tools, Tactics, and Personal Branding Success in real estate takes time. It comes from consistent effort. Smart planning. Using the right tools. Whether you’re starting out or refining your approach, these strategies will help you stand out and grow your business. 1. Diversify Your Marketing Channels First, focus […]
Global Luxury Elevate Your Real Estate Brand: Join the Global Luxury Workshop Series Elevate Your Real Estate Brand: Join the Global Luxury Workshop Series Are you ready to stand out in the competitive luxury real estate market? The Coldwell Banker Global Luxury® Team has created an exclusive Global Luxury Workshop Series designed to help agents like you build a powerful brand, attract affluent clients, and grow your business. […]
Quick Tips How to Activate Your Real Estate Marketing Plan for 2026 with AMP How to Activate Your Real Estate Marketing Plan for 2026 with AMP If you’re a real estate agent looking to start 2026 strong, now is the time to plan ahead. Coldwell Banker’s Agent Marketing Plan (AMP) 2026 is your personalized roadmap to success—packed with strategies, tools, and actionable steps to grow your business. In this […]
Quick Tips How Real Estate Agents Can Avoid Marketing Overwhelm and Build a Focused Strategy How Real Estate Agents Can Avoid Marketing Overwhelm and Build a Focused Strategy As a Field Marketing Specialist at Coldwell Banker, I often meet agents who are passionate, driven, and willing to do whatever it takes to grow their business. But sometimes, that drive can lead to overwhelm. Recently, I had a conversation with an […]
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Social Media Social Media Trends & Tips for Real Estate Marketers Social Media Trends & Tips for Real Estate Marketers By Philip Brown, Field Marketing Specialist, Northern NJ & NY We’re lucky to have a fantastic social media team here at Coldwell Banker that provides agents with great tools, content, and support. But I also spend a lot of time in the field, watching what’s working […]
Monthly Focus 2026 Agent Marketing Plan – November 2025 The 2026 Agent Marketing Plan is officially live — built to help you plan smarter, market stronger, and grow your business with confidence.   Here’s how to make the most of it: Download your plan: Visit Desk > My Business to access the digital or print version. Use it as your guide: Set quarterly goals, […]
Quick Tips Why Fall Staging Matters: Tips from a Real Estate Marketing Specialist Why Fall Staging Matters: Tips from a Real Estate Marketing Specialist As a Field Marketing Specialist working with agents across New Jersey, I’ve seen firsthand how seasonal staging can transform a listing — especially in the fall. Autumn brings a unique opportunity to tap into buyers’ emotions by creating warm, inviting spaces that feel like […]
Social Content Fall Staging Tips Caption Suggestion – Feel free to make it your own! Fall buyers are looking for cozy, warm, and inviting spaces – and the right staging can make your home irresistible this season. From curb appeal to cozy interiors, these tips will help your home stand out and sell faster this fall. 🍂 Ready to make […]
Social Content This and Guiding You Home Caption Suggestion – Feel free to make it your own! This & every moment that reminds me why I love what I do! From offer calls to closing day celebrations, being a real estate agent means being part of life’s biggest moments. This is the heart behind guiding people home 💙 Ready to start your […]
Quick Tips Finish Q4 Strong: Social Media Workshops Designed for Real Estate Agents Finish Q4 Strong: Social Media Workshops Designed for Real Estate Agents As we enter the final stretch of the year, Q4 presents a powerful opportunity for real estate agents to set the stage for a successful 2026. Whether you’re looking to generate more leads, build brand awareness, or strengthen client relationships, aligning your social media […]
Social Content Sherwin-Williams Color of the Year Caption Suggestion – Feel free to make it your own! Introducing the Sherwin-Williams Color of the Year 2026: Universal Khaki SW 6150  Effortlessly timeless and beautifully versatile, Universal Khaki is the neutral that never goes out of style. This warm, balanced shade bridges modern minimalism with classic comfort – creating a grounded backdrop that complements […]
Quick Tips Why Agents Are Raving About the Fall Edition of The Marketing Catalog Why Agents Are Raving About the Fall Edition of The Marketing Catalog As a Marketing Specialist at Coldwell Banker Realty, I get to test-drive a lot of tools and resources before recommending them to agents—and let me tell you, the Fall Edition of The Marketing Catalog is one you don’t want to miss. I’ve been […]
Monthly Focus Finish Strong – October 2025 October’s marketing theme, Finish Strong: Why the Fourth Quarter Matters, highlights how to maximize the fourth quarter and convert year-end actions into next year’s wins. Key areas of focus this month: Review 2025 Goals: Assess progress to date, identify gaps, and adjust your plan. Refresh Stale Listings: Reevaluate your current listings and develop an action […]
Quick Tips Why Not Every Touchpoint Needs to Be About Real Estate Why Not Every Touchpoint Needs to Be About Real Estate (And How Coldwell Banker Tools Can Help You Stay Top of Mind) In real estate, relationships drive results. But here’s a powerful reminder: not every interaction with your sphere needs to be about buying or selling homes. Sometimes, the most impactful touchpoints are the ones that […]
Social Content What Home Style Fits Your Coffee Order? Caption Suggestion – Feel free to make it your own! ☕ Your coffee order might just say more about you than you think… including your dream home style! From lattes to cold brews, every sip has a vibe – and so does every home. Swipe through to see which home matches your go-to order, then tell […]
Social Media Elevate Your Online Presence: Coldwell Banker’s Social Media Workshop Series Elevate Your Online Presence: Coldwell Banker’s Social Media Workshop Series Coldwell Banker is rolling out a powerful lineup of Social Media Workshops this October — and if you’re a real estate agent looking to sharpen your digital skills, this series is a must. Each session is designed to be hands-on, practical, and packed with tools you can […]

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