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Dear Agents, February’s marketing theme, Get Found Online with AEO, Google, and AI Content, focuses on how search is changing and what you can do to make sure clients can find you as AI-powered search becomes more common. Today, people aren’t just typing searches into Google. They’re asking AI tools real questions and […]
Read MoreHow a Senior‑Focused Real Estate Team Can Build a High‑Impact Website Using MoxieWorks As Baby Boomers continue to drive a significant portion of real estate activity, more agents are specializing in senior transitions, downsizing, and multigenerational decision‑making. During a recent strategy session with a group of SRES‑certified agents, we explored how they could create […]
Read MoreHelp youth overcome homelessness. Coldwell Banker is fundraising for Covenant House, an organization providing safe shelter and loving care to youth facing homelessness in 34 cities across the United States, Latin America, and Canada. At Covenant House, young people are supported and encouraged as they work to build independent futures. Your support matters. Donations to […]
Success in the spring market starts with preparation. Coldwell Banker Realty Marketing Spring Training is your preseason plan to sharpen your marketing, strengthen listing readiness, and step into the season ready to win. Listings aren’t won on Opening Day; they are won in the preparation that happens beforehand. Spring Training is designed to refine […]