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A few weeks ago, one of our top agents reached out with a familiar challenge: she felt invisible in AI‑driven search. She was strong in her local market, highly respected in her community, and consistently producing at a high level—but when she asked today’s AI tools to identify the top real estate professional in her […]
Read MoreSuccess in the spring market starts with preparation. Coldwell Banker Realty Marketing Spring Training is your preseason plan to sharpen your marketing, strengthen listing readiness, and step into the season ready to win. Listings aren’t won on Opening Day; they are won in the preparation that happens beforehand. Spring Training is designed to refine […]
Read MoreInside the Growth Mastermind: What I Learned Directly from Compass International Holdings CEO Robert Reffkin By Philip Brown, Field Marketing Specialist – Coldwell Banker, part of Compass International Holdings The real estate industry is changing faster than ever—and the leaders shaping that change are defining the future for agents, brokerages, and consumers alike. As […]