Knowledge

Marketing Tips & Industry News

What’s Working on Social Media Right Now (2026 Edition)

By Philip Brown | Jan 28, 2026

  What’s Working on Social Media Right Now (2026 Edition) A modern, research-backed guide for real estate agents and local service pros Instagram: Clarity, Searchability & Story-Driven Visuals Win 1. Lead with Clear, Uncluttered First Frames Instagram users decide in under a second whether to stop scrolling. Posts with clean, recognizable visuals outperform overly stylized […]

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2026 Economic Summit

By Philip Brown | Jan 26, 2026

Caption Suggestion – Feel free to make it your own! Wondering what the economy and real estate market have in store for the year ahead?   Get clarity straight from the source. Join internationally acclaimed economist Dr. Elliot Eisenberg, Ph.D. as he breaks down what’s coming and how to plan strategically in the months ahead. […]

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The Review That Almost Broke an Agent — And the Shift That Turned It Around

By Philip Brown | Jan 21, 2026

  The Review That Almost Broke an Agent — And the Shift That Turned It Around  In real estate, your online presence often speaks long before you do. Reviews, search results, and digital impressions shape credibility in seconds. And during a recent conversation with an agent, I was reminded just how quickly one unfair review […]

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2026 Trend Report

By Philip Brown | Jan 21, 2026

Caption Suggestion – Feel free to make it your own! The 2026 Trend Report just launched, and the data shows a significant movement of capital. Gen X and Millennials are projected to inherit $2.4 trillion in U.S. property over the next 10 years. This represents a complete evolution of the luxury playbook.   Buyers are […]

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New Year. Same Standard.

By Philip Brown | Jan 5, 2026

Caption Suggestion – Feel free to make it your own! The market may shift, trends may change, but my commitment doesn’t. Strategic guidance, elevated marketing, and a client-first approach – every transaction, every time. The standard has always been high & it stays that way.   If 2026 is your year, I’m here to guide […]

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How Real Estate Agents Can Prepare for Success in 2026: A Marketing Playbook

By Philip Brown | Dec 31, 2025

  How Real Estate Agents Can Prepare for Success in 2026: Marketing Playbook By Philip Brown, Specialist Field Marketing — Coldwell Banker Realty The last day of the year is the best day to set the tone for the next one. If you’re a real estate agent, 2026 is shaping up to be a year […]

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Happy New Year 2026

By Philip Brown | Dec 29, 2025

Caption Suggestion – Feel free to make it your own! As we look forward to 2026, remember to dream big and focus on joy! Wishing you all the best for health and happiness. And if you’re thinking about making an exciting move in the coming year, I’m always here to help guide the way. #HappyNewYear #HomeDreams […]

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Covenant House – Help Youth Overcome Homelessness.

By Philip Brown | Dec 23, 2025

Help youth overcome homelessness. Coldwell Banker is fundraising for Covenant House, an organization providing safe shelter and loving care to youth facing homelessness in 34 cities across the United States, Latin America, and Canada. At Covenant House, young people are supported and encouraged as they work to build independent futures. Your support matters. Donations to […]

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How to Set Up Your Holiday Campaign in MoxiEngage

By Philip Brown | Dec 22, 2025

How to Set Up Your Holiday Campaign in MoxiEngage (and Why Customization Wins Big) The holidays are the perfect time to strengthen relationships with your sphere of influence. A well-executed email campaign keeps you top-of-mind and shows clients you care. If you’re a Coldwell Banker agent, MoxiEngage makes this easy with its pre-built Holiday Campaign—but […]

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