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Marketing Tips & Industry News
How to Activate Your Real Estate Marketing Plan for 2026 with AMP
How to Activate Your Real Estate Marketing Plan for 2026 with AMP If you’re a real estate agent looking to start 2026 strong, now is the time to plan ahead. Coldwell Banker’s Agent Marketing Plan (AMP) 2026 is your personalized roadmap to success—packed with strategies, tools, and actionable steps to grow your business. In this […]
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How Real Estate Agents Can Avoid Marketing Overwhelm and Build a Focused Strategy
How Real Estate Agents Can Avoid Marketing Overwhelm and Build a Focused Strategy As a Field Marketing Specialist at Coldwell Banker, I often meet agents who are passionate, driven, and willing to do whatever it takes to grow their business. But sometimes, that drive can lead to overwhelm. Recently, I had a conversation with an […]
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Social Media Trends & Tips for Real Estate Marketers
Social Media Trends & Tips for Real Estate Marketers By Philip Brown, Field Marketing Specialist, Northern NJ & NY We’re lucky to have a fantastic social media team here at Coldwell Banker that provides agents with great tools, content, and support. But I also spend a lot of time in the field, watching what’s working […]
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2026 Agent Marketing Plan – November 2025
The 2026 Agent Marketing Plan is officially live — built to help you plan smarter, market stronger, and grow your business with confidence. Here’s how to make the most of it: Download your plan: Visit Desk > My Business to access the digital or print version. Use it as your guide: Set quarterly goals, […]
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Why Fall Staging Matters: Tips from a Real Estate Marketing Specialist
Why Fall Staging Matters: Tips from a Real Estate Marketing Specialist As a Field Marketing Specialist working with agents across New Jersey, I’ve seen firsthand how seasonal staging can transform a listing — especially in the fall. Autumn brings a unique opportunity to tap into buyers’ emotions by creating warm, inviting spaces that feel like […]
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Fall Staging Tips
Caption Suggestion – Feel free to make it your own! Fall buyers are looking for cozy, warm, and inviting spaces – and the right staging can make your home irresistible this season. From curb appeal to cozy interiors, these tips will help your home stand out and sell faster this fall. 🍂 Ready to make […]
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This and Guiding You Home
Caption Suggestion – Feel free to make it your own! This & every moment that reminds me why I love what I do! From offer calls to closing day celebrations, being a real estate agent means being part of life’s biggest moments. This is the heart behind guiding people home 💙 Ready to start your […]
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Finish Q4 Strong: Social Media Workshops Designed for Real Estate Agents
Finish Q4 Strong: Social Media Workshops Designed for Real Estate Agents As we enter the final stretch of the year, Q4 presents a powerful opportunity for real estate agents to set the stage for a successful 2026. Whether you’re looking to generate more leads, build brand awareness, or strengthen client relationships, aligning your social media […]
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Sherwin-Williams Color of the Year
Caption Suggestion – Feel free to make it your own! Introducing the Sherwin-Williams Color of the Year 2026: Universal Khaki SW 6150 Effortlessly timeless and beautifully versatile, Universal Khaki is the neutral that never goes out of style. This warm, balanced shade bridges modern minimalism with classic comfort – creating a grounded backdrop that complements […]
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