Marketing Tips Blog
Quick Tips, Social Media Suggestions & More
The One Thing Every Real Estate Agent Gets Wrong Here’s what happens on most real estate agents’ LinkedIn profiles: “Just closed another amazing home in Wayne! Thank you to my incredible team…” “New listing available! Check it out…” “Market update: Home prices are trending up…” Generic. Forgettable. Every single agent posts this exact thing. Here’s […]
Read More
The Most Ignored Marketing Channel in Real Estate I recently looked at a real estate agent’s YouTube channel. They had 47 videos posted over 8 years. The most recent video? Posted over a year ago. Engagement on most videos? Single-digit views. But then I noticed something odd: They had one video that got 147 views, […]
Read More
The $10,000 Problem Most Agents Don’t Realize They Have Here’s a scenario that happens more often than you’d think: A potential buyer searches for you on Google. They find your Google Business Profile. You look professional, credible, accessible. They click through to your Instagram. Different photo. Different bio. Different tone. Then they check your LinkedIn. […]
Read More
The Hard Truth About Your Social Media Posts You’re posting on Instagram. You’re sharing on Facebook. You’re active on LinkedIn. But here’s the thing: If your posts could be from any real estate agent in any city, they’re worthless. I recently audited the social media accounts of a successful real estate agent. This person was […]
Read More
Maximizing Client Engagement with Prospect Square, MoxiEngage, and Social Media
Maximizing Client Engagement with Prospect Square, MoxiEngage, and Social Media Staying connected with your clients is essential for building trust and driving long-term success in real estate. Fortunately, tools like Prospect Square, MoxiEngage, and strategic use of social media make it easier than ever to maintain meaningful relationships. Here’s how to leverage these resources effectively. […]
The Shift to AI Search: How One YouTube Strategy Session Led to a $5M Listing Opportunity
A few weeks ago, one of our top agents reached out with a familiar challenge: she felt invisible in AI‑driven search. She was strong in her local market, highly respected in her community, and consistently producing at a high level—but when she asked today’s AI tools to identify the top real estate professional in her […]
