Marketing Tips Blog
Quick Tips, Social Media Suggestions & More
The One Thing Every Real Estate Agent Gets Wrong Here’s what happens on most real estate agents’ LinkedIn profiles: “Just closed another amazing home in Wayne! Thank you to my incredible team…” “New listing available! Check it out…” “Market update: Home prices are trending up…” Generic. Forgettable. Every single agent posts this exact thing. Here’s […]
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The Most Ignored Marketing Channel in Real Estate I recently looked at a real estate agent’s YouTube channel. They had 47 videos posted over 8 years. The most recent video? Posted over a year ago. Engagement on most videos? Single-digit views. But then I noticed something odd: They had one video that got 147 views, […]
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The $10,000 Problem Most Agents Don’t Realize They Have Here’s a scenario that happens more often than you’d think: A potential buyer searches for you on Google. They find your Google Business Profile. You look professional, credible, accessible. They click through to your Instagram. Different photo. Different bio. Different tone. Then they check your LinkedIn. […]
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The Hard Truth About Your Social Media Posts You’re posting on Instagram. You’re sharing on Facebook. You’re active on LinkedIn. But here’s the thing: If your posts could be from any real estate agent in any city, they’re worthless. I recently audited the social media accounts of a successful real estate agent. This person was […]
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Sherwin-Williams Color of the Year
Caption Suggestion – Feel free to make it your own! Introducing the Sherwin-Williams Color of the Year 2026: Universal Khaki SW 6150 Effortlessly timeless and beautifully versatile, Universal Khaki is the neutral that never goes out of style. This warm, balanced shade bridges modern minimalism with classic comfort – creating a grounded backdrop that complements […]
How Real Estate Agents Can Prepare for Success in 2026: A Marketing Playbook
How Real Estate Agents Can Prepare for Success in 2026: Marketing Playbook By Philip Brown, Specialist Field Marketing — Coldwell Banker Realty The last day of the year is the best day to set the tone for the next one. If you’re a real estate agent, 2026 is shaping up to be a year […]
